Rihanna - Disturbia
http://www.youtube.com/watch?v=E1mU6h4Xdxc
Throughout this music video there are lots of features included which make this music video stand out, and appear more exciting and interesting. We see the image blur on multiple occasions, the idea of this is to make the image appear distorted and eerie, this is to create the idea of confusion and panic, which are two themes which continue to appear throughout the music video. The actual video at certain parts appears to be sped up, this is to make the action happen quickly and once more replicates the panic and fear that is communicated to us. If we look closely there is evidently a huge use of cuts, these cuts, when strung together also create the impact of fast action and also make the peoples actions in the video, appear more puppet like, which again looks quite scary, because it seems as though the people can't control their own actions. We see parts of the video where there are two different shots layered one on top of the other, the one on top being slightly faded so that you can still see the shot layered underneath. This again makes the video seem distorted and strange and creates the idea of going mad and insane and almost makes you feel like you are seeing things. Near the beginning of the video it uses a pan and curved downwards from focusing on the artist Rihanna, to the ground beneath her feet, the very movement of the camera on this shot replicates someone collapsing to the ground, which in it self appears quite disturbing towards the audience as they watch on, it could represent the idea that sometimes you fall but you always have to get up and move on at the end of it.
Skrillex - Make it Bun dem
http://www.youtube.com/watch?v=BGpzGu9Yp6Y
This music video is also very unique in how it presents itself. We see that almost all the way through the video is very slow and it seems that all the action through the use of editing has been slowed down, to create more of an impact. The idea that all the action has slowed down almost emphasizes the parts of the video when the music beat quickens because as this happens the action in the video appears to happen a lot more quickly, this contrast between the speeds of the footage draws in the audience and makes us want to know what happens next in the narrative of the video.
Skrillex - Ruffneck
http://www.youtube.com/watch?v=_t2TzJOyops
This music video is narrative but with elements of an abstract video threaded into it. We see many strange camera angles and shots used to make us as the audience feel disorientated. The main idea of this music video, in my opinion is the idea of losing control to the point of drug use and overdose. The main subject of the video is clearly under the influence of drugs, and appears to be going through a psychotic phase, which we are also allowed to explore. There are parts of the the video where the camera zooms, swivels, blurs, quickens or slows down the pace of the video, all of which collectively create the effect of going insane.
Knife Party - Bonfire
http://www.youtube.com/watch?v=rEhjwJnTczA
This music video is very stereotypical in its content as an electro/dubstep music video. It shows a young male being bullied, however we also see the use of flashing lights, the party atmosphere, the excitement, and people dancing and having fun and basically letting go of all their problems, which is what I believe dubstep/electro music is all about. We see the use of lots of close up shots of different things within the shot. for example a close up shot of the DJ's equipment, and close up of the lights, lasers etc and the dancefloor and the people dancing. The way that we immediately see the close ups of these different things, confuses the audience for a moment, but also represents the way that this music belongs to the group of people, normally stereotyped as young ravers, who just enjoy having fun, without thinking about what they doing. Ravers are stereotyped as people who take a varied group of drugs to help them loosen up and have fun and the camera shots and angles that we see allow us to understand how they feel slightly disorientated because of the drug use but are having fun at the same time. On the other hand it represents many young people today who go out and drink and dance in nightclubs, because again the video communicates the drunkenness but the idea that this whole group of people collectively are all there to have fun.
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